I’m an Creative Director/ creative spirit/ doodler/ illustrator/ (cheeky) Welshman/ photographer/ green fingered wannabe/ dad to two/ mother to another (cat)/ cycler/ film director & painter with over 15 years’ experience in the crazy world of advertising.
I’ve dabbled in every discipline, including above the line, below the line, social and content. But no matter where I’ve found myself, the idea has remained king. And if it’s strong enough I believe it’ll play well with any media you’ve thrown at it.
I’ve had the pleasure of winning pitches, leading departments, developing brands, building teams, reinventing agencies, pushing untold beer trolleys, picking up some awards and mentoring some amazingly talented people. But I’m not done yet. I’m on the hunt for my next creative home. (And having fun freelancing around London town in the meantime.)
If your department needs a hand or you fancy a chat over a coffee, beer or fruit-based beverage just give me a shout.
Email: pmhwilliams@gmail.com
No: 07810483306
Agencies
Oliver/IIG - Diageo - European Creative Director
Daughter - Freelance Senior Art Director
The Restaurant Group - Freelance Creative Director / Creative Consultant
Gyro - Freelance Senior Art Director
Red Paddle Co - Freelance Creative Director / Creative Consultant
Wunderman Thompson - Freelance Senior Art Director
Grey - Freelance Creative Director
Douglass/ Day - Freelance Creative Director
McCann London - Freelance Senior Art Director
RAPP - Freelance CD/ Senior Art Director/ Social Lead
Soul - Creative Lead
Mrm McCann - Creative Group Head
RAPP - Creative Lead
Meteorite - Senior Art Director
Geronimo - Mid/ Snr Art Director
WFCA- Art Director
AIS - Art Director
Digitas - Freelance Art Director
Different Kettle - Freelance Art Director
Mother - Art Director (Placement)
Lowe - Art Director (Placement)
Clients
DIAGEO | REDBULL | MCDONALDS | Audi | Yesauto | Samsung | The restaurant group | Red paddle co | EE | Fujitsu | JLL | Square | Durex | GSK | BT | Virgin Media Business | PayPal | Pokerstars | Virgin Media | Nivea | Clickshare | Avios | British Airways | Wightlink Ferries | SSE | Relish | Bhopal Medical Appeal | Cornerstone | Licx | P&O Ferries | Battersea Dogs and Cats Home | Vauxhall | TSB | Intel | Churchill | Lebara | The Open University | Green Flag | AIG | The Guardian | Barclaycard | Homebase | Costa Coffee | Direct line | Radox | SEAT | Ambi Pur | Grants whisky | Kiwi Shoe polish | ING Direct | PruHealth | Age UK | BBC Publications | Motability | Yazoo | Western Union | Old Speckled Hen | Abbot Ale | Ruddles | Butchers Choice | Pilgrims Choice | AXA | The Perfume Shop | Bupa | Eurotunnel | Accurist | Hoverspeed | Rana Pasta | O2 | Skoda | BMW | HP | Olympus | Reebok | Stella Artois.
“Pete is a genuine creatives’ creative. Yes, he’s an art director with a perfectionist’s eye and an unquenchable thirst for the new, interesting and culturally resonant. But his real strength lies in his conceptual abilities. He is able to come at any creative brief from multiple, unexpected angles.”
“Pete is a great CGH. He has everything in the toolkit. A fine conceptual brain. A restless pursuit of the concept through execution. Excellent craftsmanship. He cares about people. Protects the integrity of their ideas. Wants to see them succeed and gives them every chance to do so. I have watched interns flourish under his guidance.”
“Every agency needs a Pete Williams. Someone who really knows how to empower young creatives and always looks to improve their ideas, rather than impose his own on them. Someone who brings a unique brand of cheeky charm to every brief he works on. And perhaps most importantly, someone who instinctively knows how to boost the morale of a creative department.”
“Pete is a driven and talented creative mind. He knows when to push an idea and how to ensure he gets the most from the resources available.”